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labour poster Labour’s poster aims at their own left foot?

Another good thing about having my feed reader working again is that I’ve seen this Labour poster being discussed all over the place. Once more they are attempting to draw dividing lines, and where the Tories don’t have a policy then Gordon Brown will happily invent one for them, just so he can spend his time cynically attacking said made up policy.

It’s almost laughable, anyway over at Shane Greer’s august and  excellent blog, he discusses the negativity of the government’s present campaign strategies:

If any more evidence were needed that Labour are determined to mount an utterly negative election campaign drive by fear, in which truth is sacrificed at the alter of perceived political expediency then one need look no further than their new poster campaign (see picture).

Really!? David Cameron wants to scrap my right to see a cancer specialist within two weeks!? And what’s that you say… the Tories want to put old people onto the street and sell Britain’s children on a completely unregulated free market so that bankers can enjoy massive bonuses!? That’s awful!

Shane then dissects some of the more basic errors in Labour’s arguments about Conservative plans for removing some process targets in the NHS, a health system which, as we all know, David Cameron reveres and has so much time for, Labour forgets the trials and pain that the Cameron family went through in the short life of their son Oliver! On a personal level I have spent many months as a guest in South Shields District Hospital (Harton General) over the years, and the old Ingham Infirmary when I was a teenager, and at least one leading Tory in South Shields spent many years working in the NHS.

Instead of process targets which skew clinical priorities, the Conservative Party would place the emphasis on results. Because, at the end of the day, results are the only thing that matter.  And given the choice between a ‘right’ to be seen within two weeks with no consideration given to the eventual outcome, and an NHS which is laser focused only on achieving the best outcome possible, I know which I would prefer.

The tragic thing is that Labour’s poster demonstrates that when it comes to the NHS, for them petty politics will always trump the patient.

Quite right Shane, they have an unshakeable belief that the NHS is theirs and theirs alone, a child of the golden renaissance period of state ownership from 1945 to 1951 and nobody else has any right to modernise, organise, reform, manage, improve, rationalise, or do anything else with it!

Anyway, how many of you can remember what the right hand side of the poster says? Thought not.

One of Shane’s comments read:

Probably worth pointing out, though, that the way the poster is designed draws your eye to the left side and causes you to ignore the right side. Also people don’t read word for word, they look at the whole and the brain guesses what it says. All of which means all voters see is DAVID CAMERON, “we are committed to the NHS”.

Looks like Labour have shot themselves in the foot again!
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Written by curly

February 11, 2010 at 2:45 pm

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